Vendor Highlight: Jo Snow Syrups

  • July 31, 2015

Is there anything that hits the spot quite like a snow cone during this July heat? We sure don’t think so! And we have a hunch that today’s featured vendor doesn’t think so either. Melissa, the brains behind Jo Snow, is no Joe Shmoe (get it?). Melissa started out making coffee syrups because she became bored with all the flavors out there. She realized that she already knew how to make unique all-natural syrups, and soon after, Jo Snow was born. Her one-of-a-kind product coupled with some serious business-savvy on her end led her to where she is today. Not only did Melissa’s quirky attitude find a way into our hearts at The Big Fake Wedding Chicago, but Jo Snow Syrups found a way into our tummies! We’re thrilled to feature her in today’s Vendor Highlight!

“Melissa was amazing – she brought such a unique product to the event and people were going crazy over what she brought.”
The Big Fake Wedding Chicago Team



Tell us a little bit about the story behind Jo Snow Syrups.
Well, I used to own a café where I started making syrups for my lattes because I was bored of the flavors out there. Once the café was sold, I took 4 months to recover and then started scheming. I’ve always wanted a food product and was trying to figure out what I could make. Then it hit me, I already knew how to make unique all-natural syrups. So I figured out how to tweak the recipe, brand it, and Jo Snow was born. We came up with the name on a road trip to Kansas City to check out a snow cone trailer. You get a little loopy after 7 hours in the car. Plus I wanted the brand to be fun and not so serious.


What is the best part of your job?
I have two favorite parts, coming up with unique flavor combinations and then seeing a person’s face when they taste my product and say, “Wow, that is good.”


Describe Jo Snow Syrups in five words or less.
Fun, natural, hand crafted, unique.


What advice would you give to aspiring small business owners?
Research…do a lot of research. Check out your competitors, figure out what sets you apart from them, and run with it. Be unique, but realize that being unique will limit your audience. If you are fine with that, go for it! Research any laws or regulations that pertain to the business you want to start. You may start small & certain rules won’t apply to you, but you want to be prepared for your growth. Also, really think about pricing. It is a combo of what it costs you to make and what the market will bear. If you have the option of selling wholesale you will want to price your goods so they can withstand a 30% – 50% price cut to be able to sell to wholesale accounts, which will resell them. Start small, but think big.


What is your favorite part of The Big Fake Wedding experience?
It was so cool meeting all the other vendors. Everyone was so interesting and unique. I get excited when I see something I have never seen before, which isn’t often, and I saw a ton of that in the vendors. Everyone was so creative and passionate about their businesses. It was great being in like company.

Photo Credits:
Ed & Aileen Photography (1, 4 + 5) | Personal (2) | Jen Moran Photography ( 3)


More from Jo Snow Syrups:
Website | Facebook | Instagram | Twitter | Pinterest

Preview: The Big Fake Wedding Minneapolis-St. Paul

  • July 29, 2015

The Event

The Big Fake Wedding Minneapolis-Saint Paul
Thursday, August 27th 2015 | Le Meridien Chambers Minneapolis
Doors open at 6:30pm + the ceremony begins at 7:00pm.


What to Expect

Complete with dinner and drinks, an emotional vow renewal ceremony and a dance-party reception, The Big Fake Wedding Minneapolis-Saint Paul is a night that engaged couples don’t want to miss. The hand-selected vendors perform their services as they would at a real wedding, and the “wedding guests” get to hear the music, taste the cake, and smell the flowers. The Big Fake Wedding offers a night of great food, dancing and surprises, leaving brides-and-grooms-to-be saying “I want my wedding to be just like that!” Guests will leave the event with a swag bag in hand, fun goodies from various vendors, and tons of inspiration for planning their own wedding. We invite you to join the party – here’s a little preview of what you can expect from our incredible vendor team:

W Hotel

Le Meridien Chambers Minneapolis | denae brennan weddings & events | Laine Moire


Pinstripes | Enticing Icing | Fab Event Design


goGLOW | Thistle and Blooms | The Wedding Shoppe


Allison Hopperstad Photography | Dynamic Drape & Lighting | Kennedy Blue


Northeast Insurance Advisors | Bluewater Kings Band | MN Snow Shaved Ice


Clingks | Brian Glad | Callie V Photography

The Experience

Photo Credits (from left to right, top to bottom):
Personal | Emily Griffith | Jessica Stoe | Personal | Personal | Melissa Oholendt Photography | Jason Worrell Photography | Jessica Fairchild Photography | Richaux Productions | Allison Hopperstad Photography | Personal | Richaux Productions | B2 Photography | Trista Dymond | Personal | Leslie Parker Photography | Spicy Meatball Photography | Callie V Photography


There are still a few more tickets to this event, so snag a pair while you can! For more information, please visit the Minneapolis-St.Paul event page.

Preview: The Big Fake Wedding NYC

  • July 28, 2015

The Event

The Big Fake Wedding NYC, presented by BRIDES
Tuesday, August 25th, 2015 | Houston Hall
Doors open at 6:30pm + the ceremony begins at 7:00pm.


What to Expect

Complete with dinner and drinks, an emotional vow renewal ceremony and a dance-party reception, The Big Fake Wedding NYC, presented by BRIDES, is a night that engaged couples don’t want to miss. The Big Fake Wedding offers a night of great food, dancing and surprises – guests will leave the event with a swag bag in hand, fun goodies from various vendors and tons of inspiration for planning their own wedding. We invite you to join the fun!


To inspire brides and grooms, wedding vendors from NYC will showcase their creativity, products and services so that brides- and grooms-to-be can taste the cake, dance to the music and smell the flowers as they would on their real wedding day.

Ashley Peraino Events | Baked | Black Sheep Bride | Bliss by Luxury Concierge Travel | Buffy Weddings | Cake Heights | Cambria Hotels & Suites NYC – Chelsea | Cariad Lane Calligraphy | Chloe + Isabel | Classic StringsEastCoast Entertainment | Engaging Papers | FerrariFirst Take Filmworks | Flowers by G Bella | Got Cake! Cake Bar | Houston Hall | Kerry Ann Stokes | Kookla | Laura Lee Photography | Look Sharp Events | Love Inc.Love & RespectLVR Events | MDB Weddings | Moments On Magnets | My Darlin’ | MyWeddingNatalie Hall-Classic Strings | Olivenar | Park Slope Press | Poppy Booth | Samantha Lauren Photographie | Sophie Kawalek Photography | The Tailory New York | Theia | TrendyBrideWellWedWhite Elephant Events

Take a look at all the fun we had at the first, secondthird, and fourth NYC events to get excited, then scoop up a ticket of your own here!


The Experience

At our last NYC event, the vendor team blew us away with their energy, creativity, and luxe designs. Our guests were able to meet these talented vendors face-to-face, get ideas for their own special day, and even had the chance to make a cameo on the TODAY Show. To take a peek into what our Big Apple events entail, watch our TODAY coverage below. We hope you’ll join us at The Big Fake Wedding NYC to make your own memories and see for yourself what the night has in store!

Photo Credit: Karen Kristian  | Video Credit: TODAY Show


For more information and to purchase tickets online, please visit the NYC event page.

Tuesday’s 10: Getaway Vehicles

  • July 28, 2015

There isn’t any vehicle that doesn’t look darling when adorned with those two little words: “just married.” So whether you’re riding off into the sunset on an old trolley, a cab, a party bus, or even on bicycles, we’re here with a little getaway vehicle inspiration from our vendors. Happy Tuesday!



Coastal Pedals and Paddles | The 2nd Charleston NotWedding


Old Town Trolley Tours of San DiegoThe 3rd San Diego NotWedding


Old Town Trolley Tour of Savannah | The 1st Savannah NotWedding


Courtesy of our Couple | The Big Fake Wedding Atlanta

NASH2 - Maile Lani Photography

F.A.D.D.S. Party BusThe 2nd Nashville NotWedding


Georgia State Railroad Museum | The Big Fake Wedding Savannah


Nashville Party Bus | The 3rd Nashville NotWedding


Spot’s Party Bus | The 2nd Wichita NotWedding Bachelorette Party Styled Shoot


Nashville Wedding Trolley | The Big Fake Wedding Nashville


Charleston Black Cab Company | The 1st Charleston NotWedding

Photo Credits:
Clay Austin Photography | Mala Hyder Photography | Rach Lea Photography | For the Love of Juneau Photography | Maile Lani Photography | image four:twelve photographyOur Ampersand Photography | Darrin Hackney Photography | Laura Kay Photography | Angela Cox Photography


 Need some inspiration to plan the rest of your wedding? You’ve come to the right place! Visit our event page to find out when The Big Fake Wedding is coming to your city – you’ll get a chance to see all your local wedding vendors in action, as well as get some ideas for your big day. See you there!